SLAY 1 MG - THE FIRST NICOTINE POUCH THAT BRINGS MICRODOSING*: OUR LOWEST NICOTINE STRENGTH. FOR ADULT NICOTINE USERS WHO'D RATHER CHOOSE THEIR DOSE THAN JUST USE THE STRONGEST ONE ON THE SHELF.

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*Nicotine microdosing refers to using lower nicotine strengths compared to traditional products. It allows for a more controlled and flexible nicotine experience, giving users greater choice in intensity and usage.

raspberry sky

Vibrant. Juicy. Bold.

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mad menthol

Icy. Crisp. Fierce.

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sweet emotion

Sweet. Retro. Iconic.

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What makes SLAY 1 mg nicotine pouches different?

  • More freedom to personalise your nicotine intake.
  • The first 1 mg pouch from the first nicotine pouch brand created by women.
  • Gentler on your gums.
  • No overwhelming hit without the jitter.
  • Made for every nicotine user, not just those who want a strong hit.
  • The same SLAY. Experience, just lighter.

THE HYPE IS REAL

The girls are choosing 1 mg

Nicotine.
On your terms.

A lighter nicotine option designed to give you more control over your experience. Because freedom of choice means being able to decide the exact nicotine strength you want.

  • you've tried stronger pouches before and found them too intense
  • you like the smoke-free, discreet format, but prefer less nicotine impact
  • you're looking to reduce your nicotine intake while staying within the pouch category
  • you prefer a lighter, more balanced nicotine experience overall
  • you switch strengths depending on the day and want a lighter option in the mix

Why did we create SLAY.
Microdose 1 mg?

For years, the nicotine pouch category has been moving in one direction: stronger products, higher nicotine levels, and the idea that more is always better. But that's not true for everyone. Some nicotine users simply want more choice. That's why we are introducing our lightest nicotine strength yet. Created for adult nicotine users who prefer a lower nicotine option, want more flexibility throughout the day, or are simply looking for a strength that better fits their personal preferences. Because the right nicotine strength isn't the strongest one. It's the one that works for you.

Learn more about 1 mg

What's a 1 mg nicotine pouch? read more

A 1 mg nicotine pouch contains 1 milligram of nicotine per pouch. Like every SLAY. nicotine pouch, it is tobacco-free, smoke-free and vapour-free. Simply place the pouch under your upper lip and enjoy a discreet nicotine experience without smoke, vapour and no need for a device.

Who is a 1 mg nicotine pouch for? read more

There isn't one correct nicotine strength for everyone.

A 1 mg pouch may be suitable for adult nicotine users who:

  • prefer lower nicotine strengths;
  • want a lighter nicotine option during certain moments of the day;
  • appreciate having more control over their nicotine choices;
  • are looking for more flexibility within their nicotine routine.

Everyone's nicotine preferences are different, which is why SLAY. offers a considered range of strengths rather than assuming stronger is always better.

Is 1 mg just a weaker version of SLAY.? read more

No. It's a different point on the same considered range. Some nicotine pouch users prefer lower strengths in certain situations; others consistently choose lighter options because that's what suits them. The right strength depends on the individual, not on any single measure of experience.

Does lower nicotine mean less flavour? read more

No.

Nicotine strength and flavour are separate product characteristics. Our 1 mg pouches are developed to deliver the same carefully crafted flavour experience as the rest of the SLAY range.

Why did SLAY. introduce a 1 mg option? read more

SLAY. was created around the idea that adult nicotine users deserve more choice.

Instead of focusing only on higher nicotine strengths, we wanted to offer a wider range that allows people to choose the option that best fits their preferences and routine.

Our 1 mg pouch is part of that philosophy: nicotine, on your terms.